LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
LIVE TO PLAY ANOTHER DAY
We create superior protection inspiring people to push their boundaries.
Sweet Protection blends industry-leading innovation with the finest craftsmanship available to create the safest and most advanced helmets, eyewear, protective gear and apparel.
Shop Bike
Primer Mips Helmet - Panther
$269.99
5.0 / 5.0
Primer Mips Helmet - Tusken
$269.99
5.0 / 5.0
Primer Mips Helmet - Woodland
$269.99
5.0 / 5.0
Primer Mips Helmet
$269.99
5.0 / 5.0
Bushwhacker 2Vi Mips Helmet
$429.99
4.5 / 5.0
Knee Guards Pro
$224.99
5.0 / 5.0
Knee Guards Light
$154.99
5.0 / 5.0
Discover Sweet
Giant 2W Course Preview - 6 Stage - Stage F
As the final race of the 2W season closes in, Brook and Sweet Protection Ambassador Heath grabbed their helmets, GoPro and headed out to Stage F to give you the full run down of the trickiest trail on course.
April 18, 2024
Meet Charlie Lester-Rosson
Meet Charlie, a local shredder based out of the Bay Of Plenty. She's not just a class bike rider, but she's also a legend off the bike too. As one of our rad ambassadors, Charlie lives and breathes the Sweet Protection lifestyle. Here's a bit of a Q & A session we had with Charlie to delve a little in to her world.
April 09, 2024
Emil Johansson - Joins the Team
We are beyond proud to have Emil on the team, both as a team rider and as an important piece in developing our mountain bike-game. And believe us when we say we got some big stuff coming up. In the meantime, let’s get to know Emil better.
April 04, 2024